
Sustainable Finance Strategies

Unlocking capital for midsize businesses.
In today’s rapidly evolving business landscape, sustainability is no longer just a buzzword – it’s a strategic imperative. As midsize businesses continue to strive for growth, access to capital becomes a critical factor. However, with the increasing emphasis on environmental, social, and governance (ESG) considerations, the avenue to securing funding has evolved. Sustainable finance has emerged as a powerful tool, enabling businesses to align their financial needs with their commitment to responsible practices. In this blog, we will explore the steps midsize businesses can take to gain access to capital through sustainable finance initiatives.
Understand sustainable finance
Before embarking on any sustainability journey, it’s essential to understand what sustainable finance entails. Sustainable finance refers to financial services that integrate ESG criteria into investment decisions. This can include green bonds, impact investments, and ESG-linked loans. By familiarizing themselves with these concepts, midsize businesses can position themselves for success in the sustainable finance landscape.
Assess ESG performance
Investors and lenders now consider a company’s ESG performance as a key indicator of its long-term viability. Midsize businesses should conduct a comprehensive assessment of their ESG practices, identifying strengths and areas for improvement. Demonstrating a genuine commitment to sustainability can significantly enhance the attractiveness of the company to potential investors and lenders.
For example, when a business seeks a bank loan, there may be a sustainability KPI associated with that loan, such as a diversity or greenhouse gas emission target. When the business hits that sustainability target, it’s rewarded in the form of lower cost of borrowing. Put simply, there is a direct link between cost-effective capital and being able to demonstrate sustainability practices.
Develop a clear sustainability strategy
A well-defined sustainability strategy is vital. Midsize businesses should outline their environmental and social goals, detailing how they plan to integrate sustainability into their core operations. This strategy should also align with the United Nations Sustainable Development Goals (SDGs) whenever possible, as this provides a recognized framework for sustainable actions. There are many other climate disclosures should your company find them more relevant such as: SBTI’s, SECR, and CDP.
Engage with stakeholders
Stakeholder engagement is crucial in sustainable finance. Midsize businesses should communicate their sustainability efforts transparently with investors, lenders, customers, employees, and local communities. Engaging stakeholders builds trust and demonstrates the business’s commitment to responsible practices, increasing its appeal to potential funders.
Explore green financing options
Green bonds, sustainability-linked loans, and impact investments are avenues that all midsize businesses can explore for sustainable financing. Green bonds are debt instruments where the funds raised are exclusively allocated to environmentally friendly projects. Sustainability-linked loans offer financial incentives linked to ESG performance, and impact investments focus on generating positive social or environmental outcomes alongside financial returns. With a growing dedication to net-zero lending approaches, banks are now integrating sustainability considerations into credit risk evaluations across their lending portfolio, extending beyond large corporations.
According to an analysis by Bloomberg, the total value of ESG investment is on track to exceed 53 trillion dollars by 2025, accounting for more than a third of all global investments. Midsize business cannot afford to overlook these sources of investment.”Forbes 2023
Report and measure progress
Regularly reporting on ESG performance and the progress of sustainability initiatives is crucial. Midsize businesses should adopt robust measurement and reporting mechanisms that accurately capture their impact on the environment and society. This data demonstrates accountability and provides evidence of the business’s commitment to its sustainability goals.
At the core of business operations and data management, having the appropriate software is vital for gathering, quantifying, and disseminating sustainability data and key performance indicators (KPIs). Nevertheless, the initial stage varies for each business, contingent on existing methodologies, desired objectives, and the urgency for attainment. Consequently, the system must possess adaptability to accommodate diverse starting points, while also allowing for progression as the business evolves and expands.
Incorporate sustainability into business operations
To truly access sustainable finance, midsize businesses must integrate sustainability into their everyday operations. This could involve adopting energy-efficient practices, reducing waste, and promoting diversity and inclusion within the workforce. When sustainability becomes a core part of the business model, it enhances the credibility of the company’s claims.
eco-shaper is your trusted road map to net zero within a just world, with distributed goals, workforce engagement, and ESG supply-chain compliance. Modular by design, to save you time and money. Our system helps you automate many of the processes that come with gaining access to sustainable finance as mentioned above, such as reporting and measuring progress, accessing ESG performance and developing a clear strategy. If you’re interested in streamlining your company’s ESG processes, please drop us a line at .
Sustainable finance represents a unique opportunity for midsize businesses to align their growth aspirations with responsible practices. By understanding the principles of sustainable finance, assessing ESG performance, and developing a clear strategy, businesses can position themselves as attractive candidates for funding from investors and lenders who prioritize sustainability. Through active engagement, exploration of green financing options, and collaboration with experienced financial partners, midsize businesses can unlock the capital needed to drive growth while making a positive impact on the environment and society.
Related news items
- Christian Aid cuts ties with Barclays over fossil fuels financing
- National Trust under pressure to ditch Barclays over fossil fuel funding

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