Responsive. Committed. Professional.

Tracey Carr
Founder and CEO
Lifetime entrepreneur with experience working with FTSE 100 boards. Excels at product development, team building and innovation. Work has been endorsed by the Secretary of State and Tracey led the eco-shaper team to achieve the coveted Seal of Excellence award from the European Innovation Council.

Dean Hannant
CPO
Global experience in digital transformation including McKinsey. Skilled in strategic value consulting sales and marketing. Leadership roles at Oracle, Stibo Systems, and Blue Prism. Demonstrated ability to build teams, manage complex projects, and generate significant business impact.

Edna Goh
CSO
Experienced sustainability strategist and impact leader with 14+ years advising financial institutions on Net Zero roadmaps, ESG frameworks, and technology-driven solutions to accelerate the transition to a sustainable future.

Adrian Cox
CTO
Technical leader with 25 years of experience leading complex software systems. Corporate experience as well as successful exits for start-ups across defence, media, and finance. Contributed to early Linux development and recently built a live mobile auction platform.

Marc Teerlink
AI Strategy
Director
Experienced strategist, growth leader and innovation executive and board director representing Private Equity and Venture Capital entities with a 25+ year career holding pivitol roles in renowned firms such as SAP and IBM and was previously Chief Strategist at IBM Watson.

Colin Davies
Australian
Lead
General Manager. Regen Strategic. Australia. An environmental scientist and ESG professional with over 20 years of diverse experience in resources, infrastructure and industrial projects across Australia, Europe and South-East Asia. Master of Science in Environmental Management and Sustainable Development. Exemplar Global Certified Lead Environmental Auditor.

Mariem Helmy
Senior Full Stack
Engineer
Senior full stack developer with 15 years’ experience in complex software development, developing rich internet and mobile applications. Mariem has been 100% responsible for our world-class user experience.

Guy Tritton
barrister
Barrister specializing in IP, IT, Tech, and Commercial law. Author of the leading IP law text in Europe (6th edition). Named IP Barrister of the Year 2023 by Legal 500. Scientific and programming background, also a highly rated mediator. Appeared in major courts including the UK Supreme Court and European Court of Justice.

Neil Everton
Director Dev Ops
Expert in serial communications, data compression technologies, Java, C, Laravel, PHP and proficient in many others. With a detailed approach to analysis of eco-shapers’ databases, APIs, and customer security.

Lucy Smith
Marketing Lead
Leading end-to-end marketing strategy, focusing on product positioning and customer engagement. Holds a Master’s in Marketing and is fluent in Spanish.

Kapil Jayaraju
AI Lead
Creator of Sprout. General Artificial Intelligence & Machine Learning, Developing vertical AI for sustainability. Extensive experience in Python, R, SAS, and SQL, focusing on Data Analytics. Master’s in Artificial Intelligence.

Jigar Dhabalia
Regional GHG
Accuracy Lead
Detail-oriented leader with a Masters in Corporate Sustainability and 30 years of industrial experience in the Energy sector. Has deep experience of the GHG Protocol methodology and is adept at writing regional variations.

Simon Zutshi
investor
relations
Experienced investor, successful entrepreneur and best-selling author. Widely recognised as one of the top wealth creation strategists in the UK. Founder of Crowd Property, the UK’s largest peer to peer property lending network.

Lesley Streatfield
Brand
Manager
Creative brand strategist and graphic designer with a passion for turning ideas into impactful visuals. Experienced in managing brand identity, digital campaigns, and cohesive storytelling across platforms to drive engagement and growth.
