Feeling guilty about your summer holiday?
Offset you summer holiday to help minimise your carbon footprint In a world that is becoming increasingly fast paced, a…
How to avoid accusations of greenwashing
Is carbon offsetting just easy marketing jargon? Unilever has a goal of becoming carbon negative by 2030, Apple has carbon…
Life Cycle Analysis: green product or greenwashing?
Life Cycle Analysis, the quantification of environmental impacts of a given product Life Cycle Analysis (LCA) is a method of…
Guest Lecture at Surrey University: What good is AI, if we can’t use AI for good?
5 key principles to use AI for good Last week we had the pleasure of being invited to guest lecture…
The EU’s crackdown on carbon neutral claims: What It means for businesses
No more carbon neutral claims through offsetting. A recent provisional agreement by the EU Parliament and Council is to ban…